Communicating with the Media in Sport

Play Video

Communicating with the Media in Sport

During this course you’ll understand how to communicate effectively with the media to promote your club/sport.

We’ll cover the following:

  • To offer an insight into the fast-changing professional media lanscape, with particular reference to how it operates in the UK.
  • Understand the often complex nature of the media and its requirements.
  • Build knowledge, ability and confidence to communicate effectively with journalists.

The course will culminate in an assessment, which will see you awarded with a certificate and CPD points on successful completion. 

Jan 9th

What learners say about our courses

Accelerate Sport logo

“This is a great and useful course. The ‘real’ examples and hearing the success stories puts all the learning into context.” 

Accelerate Sport Course Learner

topics Covered


How the media operated within a sport news context.


The media and communications industries in the UK.


To understand the media and its requirements.


Knowledge, ability, and confidence to communicate effectively.

Buy multiple licences and unlock discounts

Purchase more than 25 licenses to get a discount on the course.

Utilise the Group Management function to administer your group:

Purchase over 100 licenses and we’ll even brand the course for you, add organisational policies and contacts and links.

In Collaboration with

ecoach logo
ecoach logo

Partner spotlight


eCoach are a learning solutions provider, offering a range of services to the sport industry and beyond, from bespoke module creation, course catalogue, and Learning Experience Platforms.


Our training is accredited by CIMSPA (Chartered Institute for the Management of Sport and Physical Activity. You can collect CPD points by completing them.